BSc(Hons) Communication Management and Public Relations

The Communication Management and Public Relations course at Ulster University is designed to offer students a blend of communication theories and practices that help in enhancing their skills in the areas of communication, management, and public relations. The course is delivered in a blended learning style, combining on-campus and virtual learning environments.Course Content: The course is designed with a flexible learning structure. Students can study the entire course in one year full-time, or over the span of three years, part-time. The modules will cover areas such as Communication Management and Media Practice; Public Relations: Theory and Practice; Research Methods; and Strategic Management for Communication and PR. Students also have the opportunity to participate in a work-based learning project, providing practical hands-on experience.Key Modules: Key study modules include Building Corporate Identity and Reputation; Management of Current Issues; Strategic Leadership; International Corporate Communication; and Marketing and Brand Management.Accreditations: The course has professional accreditation from the Chartered Institute of Public Relations (CIPR) and is also approved by the Public Relations and Communications Association (PRCA).Future Careers: Successful completion of the course opens the door to a range of career opportunities in the fields of Communication Management and Public Relations. The skills gained from this course are transferable and benefit graduates in a variety of sectors, including charitable organizations, corporations, and government agencies among others.For more information on this course, please visit the official course page here.