MSc Marketing

The Marketing postgraduate course at Keele University is a one-year full-time program that is designed to enhance students' skills in marketing through a combination of practical experience and academic theory. By embarking on this course, students will have the opportunity to develop their understanding of current marketing trends and strategies, as well as their practical marketing skills.Course Content: The course is made up of different modules, each of which focuses on a different aspect of marketing. These modules are taught using a mix of lectures, tutorials, and group work, and are assessed through a combination of coursework and exams. Key Modules: Some of the key modules that students will study during the course includes International Marketing, Strategic Brand Management, and Digital Marketing, all of which will provide practical skills and understanding that will be relevant to a career in marketing. The Research Methods module will also prepare students for their dissertation which provides a unique opportunity to focus on a marketing area of choice in depth.Accreditations: Keele University's School of Management is accredited by the Association to Advance Collegiate Schools of Business (AACSB), which is a mark of quality recognized by employers worldwide.Future Careers: After successfully completing the course, students will be equipped to work in a range of industries and roles, including Advertising Manager, Marketing Manager, Brand Manager, or Market Research Analyst. For more information on this course, please visit the official course page.