Master of Business Administration (Digital Marketing)

The Master of Business Administration (MBA) in Digital Marketing at the University of Hertfordshire combines the traditional business MBA with specialized training in digital marketing. The course is designed to meet the increasing demand for competent digital marketing professionals in today's fast-paced digital world. Course Content: The course content is composed of compulsory modules that offer an understanding of business principles, while specialized options hone skills specifically related to digital marketing. Topics covered include contemporary issues in digital marketing, information systems management, and international marketing strategy. Key Modules: Key modules for this course include Digital Marketing Analytics, Social Media Marketing, Strategic Innovation Management, and People and Organisations. These modules deliver comprehensive information on key areas required for a successful career in digital marketing.Accreditations: The course is accredited by the Chartered Institute of Marketing (CIM).Future Careers: This course is an ideal choice for individuals looking to establish successful careers in digital marketing. It offers career opportunities in a wide range of sectors and fields such as marketing, digital marketing consultancy, brand management, and customer relationship management. For more information on this course, please visit the official course page.