BA (Hons.) Visitor Attraction and Resort Management

The Bachelor of Arts in Visitor Attraction and Resort Management opening at Staffordshire University is a comprehensive program designed to equip students with the required skills to manage visitor attractions and resorts. The course focuses on exploring the diverse tourism industry, including theme parks, heritage sites, and other locales, with the understanding that they are key drivers of local, regional and national economies. Students will be exposed to theoretical and practical aspects to ensure a broad understanding of this dynamic industry.ContentThroughout the course, students will delve into the following areas of study: Operational management of attractions, accommodation, and events. Financial planning and strategy. Service quality and customer experience. Innovation and sustainability in the industry.Key Modules: Some notable modules covered in this course include: Marketing & Business Operations: Students will explore critical strategies for successful tourism marketing and business operations in the industry. Leadership & Management: This module focuses on the core principles and theories of strong leadership and effective management. Finance & Business Law: students will learn about financial planning, accounting, and relevant legalities in the tourism industry. Sustainability & Innovation: students will examine how to promote sustainability and drive innovation in the tourism industry.Accreditations: The course is fully accredited by Staffordshire University, a wellrenowned institution with a solid reputation in providing quality education.Future Careers: After the completion of BA, Visitor Attraction and Resort Management graduates can venture into a variety of exciting careers such as:1. Resort Manager: Overseeing all operations of a resort, ensuring a smooth and profitable operation.2. Event Manager: Planning and executing events in a tourist attraction, catering to the needs of large groups of people.3. Marketing Manager: Promoting attractions and resorts to the public to drive visitation and revenue.Additionally, learners can become entrepreneurs and create their own tourism ventures or take up roles in local tourism boards to aid in the development of local tourist spots and attractions. This course equips students with a blend of practical skills and theoretical knowledge vital for future success in the competitive and exciting world of tourism. By the end of the course, students will be wellprepared to tackle the unique challenges and seize the numerous opportunities present in this special sector.For more information on this course, please visit the official course page here.